July 25, 2007 / Tech Tips         


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    News of Interest

Search Engine Optimization and Content Management is Hot This Summer!

We have implemented a phenomenal search engine optimization tool, for many of our clients’ websitesIt allows the user to easily perform content management writing and consistently add pages to those websites. Our most successful clients that have adopted the use of this program maintain top positions within search engine result / return lists. Further, the successful clients maintain those top positions by having Cornerstone Consulting perform the tasks of a content management writer.

Instead of hiring additional employees, or training existing staff to create keyword optimized pages for their websites, they have Cornerstone Consulting perform website content management tasks for them. Our staff of content management writers learns about  each client's business, creates keyword optimized web pages and posts targeted articles to the company’s website. 

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RFID Data Protection

From clothing to shoes, from books to huge cargo containers, from major event tickets to US passports, from tools to car keys, RFID devices are proliferating at a remarkable pace.  In some areas, security concerns related to the “ID” in RFID are growing rapidly as well.  According to the article linked below, “Much of the information on these chips can be read without exotic equipment, assuming an attacker can get within several feet with a concealed RFID reader.


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RFID - Getting Under the Skin

BusinessWeek recently reported that following the Food and Drug Administration’s approval of VeriChip’s human-implantable RFID device, VeriChip is “starting to attract Wall Street.”  The device is “the size of a grain of rice” and “can be injected into a person’s arm.”  When scanned, it reveals “a 16-digit code linked to” the user’s database containing relevant medical records. 

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PR Strategies for Staying Current

Entrepreneurs and managers of growing enterprises often tend to ignore or underestimate public relations campaigns as important parts of their marketing plans.  The articles at this site offer “…PR strategies and tactics, such as how to work with journalists, sell your company’s image, begin blogging, and deal with crisis communications, to boost your company's visibility.”


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Behavioral Target Advertising

Will Google soon become “the ultimate behavioral targeting advertising engine”?  Well, the odds are in Google’s favor.  As explained in the article linked at the end of this paragraph, Google has the necessary ingredients in place. 


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Roll Your Own

From BBC World: "Rollyo offers the ability to search the content of a list of specified websites, allowing you to narrow down the results to pages from websites that you already know and trust."  If you regularly visit specific pages at various websites to see what is new there, Rollyo can make your research life easier.
 

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Accounting

CRM

E-commerce

EDI

Human Resources

Point of Sale

RFID, Bar codes, Scanning

Manufacturing

Distribution Software

Multi-Platform Networking

Custom Programming (SQL, .NET, ASP, JavaScript, XML, Visual FoxPro, ColdFusion, Dreamweaver, and more)

Authorized Dealer for IBM, HP/Compaq, and Dell

Recommendations for Cisco, Intel processors, and 3Com products

Web Design, Search Engine Optimization, Content Management

Application Hosting Services

Technical Service



Consulting


Training



Support

     About Cornerstone Consulting

At Cornerstone Consulting, our goal is to partner with you and leverage the latest technologies for your company's competitive advantage.

Our clients receive: superior technological solutions; advanced information systems; Sage (formerly SBT / ACCPAC) or SAP business applications and exceptional training.


By focusing on the infrastructure of your business, we'll work together with you to create or improve upon: existing computer networks; intranet and e-commerce systems; web design, hosting and search engine optimization; hardware and software, and educating your staff to manage the acceleration and generation of your increasing profits. We are proud of the quality of outstanding service we provide to our clients.

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