Business Insight and Tech Tips August 2014

Business Insights And Technology Tips For Small And Midsize Enterprises (SMEs)


10 Shocking Facts About Content Marketing Today

Did you know that companies with an active blog generate 67 percent more leads per month? Companies that blog 15 times per month receive 5 times more traffic than those that don’t.

More than 27 million pieces of web content are shared everyday on the web. Here are 10 facts that help shape how we evaluate services, make purchases, and use the Internet on a daily basis. More than 86 percent of all B2C (business to consumer) companies now use content marketing to generate leads. B2B (business to business) marketing teams spend 33 percent of their budget on content marketing. Social media sites and blogs reach 8 out of 10 internet users in the U.S. Approximately 47 percent of B2B marketers regularly use LinkedIn. More than 87 percent of B2B companies use social media to distribute content.

See: Search Engine Watch


Thousands Still Face Coverage Celays Months After Obamacare Enrollment Deadline

Backlogs and glitches within various Obamacare insurance plan online systems have caused thousands of people to remain without coverage months after the enrollment deadline has passed. As a result, some people needing Obamacare insurance have put off seeking medical treatment or paid out of pocket for certain expenses. For instance, Robert Rolain set up a health plan for his wife Linda Rolain through the state exchange to take effect on March 1. Doctors found a tumor in her during the interim period and surgery was planned. When she was supposed to have the procedure done, they were told that she was not covered and the procedure was pushed back 2 months to May 14. Sadly, Linda Rolain died before May 14th.

See: Fox News


Paypal Report Cites Security Fears as Annoyance in Mobile Payments

With regard to ecommerce transactions, concerns over data security remain high. As a result, consumers are resisting making payments via mobile device. Interestingly, Americans feel more secure about sharing financial data online than other countries. A recent poll showed that many people believe mobile payment data and details can be easily stolen. Additionally, the study revealed that consumers experience mobile payments annoyances such as: requiring someone to register on a website that they are only going to use once, adding taxes or hidden charges on the last checkout screen, having to add payment- card details every time they shop, webpages timing out before a transaction is finished, and having to remember passwords as well as PINs.

See: Mobile Ecommerce


Global Demographics Play Emerging Role for Manufacturers

Changing demographics will continue to affect employers, including manufacturers. As Senior Economist Cliff Waldman stated. “Population shifts are being felt very much in the present and are having a direct impact on the slow world rebound. Manufacturers must understand how dramatic demographic changes intersect with economic activity, and the resulting reshaping of the business climate in ways that would have been unimaginable just a decade ago.”

Regional differences are revealing. For instance, for the 2010-2015 period, the average population growth in Africa will be an estimated 2.46% compared with 0.81% in the United States and 0.08% in Europe.

For the world as a whole, the 60 and older cohort share is climbing, from 9.2% in 1990 to 11.1% in 2010. Between 1990 and 2010, the share of this cohort in the more developed regions rose from 17.7% to 21.8%.



Structure Sensor is an iPad-Powered 3D Scanner With great potential

The Structure Sensor is an app that goes on your iPad that is a 3D scanner. It is the world’s first 3D scanner for mobile devices. This app is a good investment for developers who would like to learn about and/or programfor 3D scanning. This is not a good fit for consumers who are concerned about the limitations of the 3-D apps as well as the expensive price tag.

See: Mashable


SAP Audit Management Powered by SAP HANA Drives Increased Value and Insights for Internal Audit Teams

Recently, SAP announced the availability of the SAP Audit Management application. The solution is powered by SAP HANA, and dedicated to meeting the needs of internal audit teams. The SAP Audit Management program streamlines the auditing process by providing a cost efficient alternative to spreadsheets. As the marketplace for audit management is quickly changing, the SAP system facilitates managing processes.

See: SAP

About Cornerstone Consulting, Inc.

Based in Tampa, FL, Cornerstone Consulting, Inc. is a business consulting and information technology (IT) company. Not only is Cornerstone an award-winning value added reseller (VAR) of  extremely efficient and integrated business (accounting, customer and sales management (CRM), inventory tracking-control-management, warehouse management, materials requirement planning (MRP), light manufacturing, accurate real-time analytical reports, and more) software systems, our highly-skilled team specializes in cutting-edge solutions and tech support for:

  • SAP Business One ERP
  • Electronic and Mobile Commerce
  • Enterprise Mobility
  • Bar codes and Scanning
  • Business Intelligence (BI)
  • Business Analytics
  • Internet
  • Databases (SAP HANA)
  • Cloud Computing
  • Custom Programming
  • Web Development

Innovative Software and Technology for your Growing Small or Midsize Manufacturing and/or Wholesale Distribution Business

Cornerstone provides software products, tech services and business process outsourcing which support all areas of a small or medium sized business, such as: financial accounting, operations, customer relationship management, sales, inventory control-tracking-management, warehouse management, e-commerce, and more. Cornerstone’s “dream team” of programmers, trainers and consultants specialize in providing our Manufacturing, Wholesale Distribution, Medical Device, and Online Retail clients with optimal business process configuration, integration and automation.

If you’d like your small or medium enterprise (SME) to run better,  out-maneuver competitors, have better solutions for finding new customers, and transform your business with the latest in technology, you have definitely found the right team to make it happen.

SAP Gold Reseller | SAP Business One Software, Sales, Tech Support and Services | Contact Us At 813-321-1300

For answers to your SAP software sales, support, and service questions, feel free to contact Cornerstone Consulting at 813-321-1300. Looking forward to connecting with you!

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